There is so much controversy that surrounds limited edition beauty products and how limited they truly are. But, then, on the other hand, you have products that are so limited, they basically non-existing.
Do these companies not make enough products? I mean how does a collection sell out in ten minutes. Cough Wet n Wild’s Zodiac collection Cough. The big name companies like Kat Von D, Too Faced, Tarte Cosmetics, Kylie Cosmetics and so on are just as guilty too. Or, do they just hold back some of the products for a “restock” (a few days or a week) later? Maybe these companies think we are stupid enough to believe in their lies. As long as, they have hyped up that product or collection enough, nothing else matters.
Actually, they probably don’t even care, as long as we continue to buy from their brands. And, we do. Consistently. Like clockwork. EVERY SINGLE TIME. I can admit, I am guilty of this too. I like buying shinning and pretty things. Deep down in my sinister depressed wicked heart lies a little girl who is attracted to that kind of thing and every once and a while makes me buy unicorns and🦄 rainbows.🌈
My point is, if you are going to do limited edition products make sure you don’t give all your products away for free to influencers (the shade😉) and make enough the first (or second) time so you don’t have to worry about your customer’s writing blog post about you (the shade 2: the shadequel😑). Oh, a little word of advice, don’t say you going to come out with something again and a few months later you still haven’t restocked it (the shade is real 😶).
DISCLAIMER: I do not have a problem with limited edition products. OR, companies coming out with them. As you can see (pictured above), I have a lot of them, and this is just a small, very small portion of my limited edition collection. Not to mention, I like to collect them, well some of them.
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